“The SEC did a really good job laying the framework to say, “Look, get out there and market yourself. The rules are now uniform, it’s simple. All advertising communication must be truthful, it must be accurate, and it can’t omit any material facts.” And the medium that it goes out on is not the issue.”
– Chris Winn, Founder, AdvisorAssist
Chris Winn is founder of AdvisorAssist and has over 23 years of investment management industry experience with a focus on regulatory compliance, business transitions and operations and technology matters. Prior to founding AdvisorAssist in 2006, Chris was a co-founder and managing principal of MainStay Consulting Group, a strategy and compliance consulting firm serving investment advisors.